Tourism and Travel Management

This course will provide you with substantive insights into the management challenges facing destinations and operators. It will show you the proper steps to follow forresearch-informed resolutions. The course comprises seven modules, with each module co-delivered by two or more expert academics. Developed in partnership with Tourism and Events Türkiye, the statutory marketing authority for tourism in Türkiye, several modules have been shot on-location across Türkiye’s premier tourism destinations.

The course features case studies of leading tourism and hospitality companies and interviews with prominent industry professionals. In addition, you’ll hear from public sector officials representing government, peak industry bodies, destination management and marketing organisations, hotels and resorts, attractions, tour operators, transport and local communities.

Learning Objectives

• Professionals working in the tourism (hospitality, events, sport and leisure) industries
• Students learning about these industries for the first time
• Individuals who have an avid interest in tourism